The Speed Advantage Small Businesses Refuse to See

For 28 years, I’ve watched small business owners apologize for their size while overlooking the very advantage that helps them win: speed. Unlike large corporations slowed by layers of approval and bureaucracy, small businesses can decide, implement, and adapt in days instead of months. This article explores how agility, rapid decision-making, and customer proximity create a powerful competitive edge, and why overcoming self-doubt is the key to using it.